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- Personal data (Art. 4 No. 1 DS-GVO)
The subject of data protection is personal data (hereinafter also referred to as data). This is all information that relates to an identified or identifiable natural person. This includes, for example, details such as name, address, occupation, e-mail address, state of health, income, marital status, genetic characteristics, telephone number and, where applicable, user data such as the IP address.
1.2 Person responsible (Art. 4 No. 7 DS-GVO)
The person responsible for the processing of your personal data in the context of the use of the website https://baeckerei-stralsund.de (hereinafter website) is Martin Krämer (hereinafter operator or responsible person). The contact details are:
Opus Revisions und Montage GmbH
Torsten Maecker
Frankendamm 67 a
D-18439 Stralsund
1.3 Possibility of objection
If you wish to object to the processing of your data by the operator in accordance with this data protection declaration as a whole or for individual measures, you can do so using the contact details provided in the imprint. Please note that in the event of such an objection, the use of the website and the retrieval of the services offered here may only be possible to a limited extent or not at all.
- Scope and purposes of data processing,Legal basis, provision of data and duration of storage
2.1 Calling up and using the website
Each time the website and its subpages are accessed, usage data is transmitted by the respective internet browser and stored in log files (server log files). The data records stored contain the following data:
- Date and time of the retrieval
- Name of the called subpage
- IP address
- Referrer URL (origin URL from which you came to the website)
- Amount of data transferred
- Product and version information of the browser used
The permissibility of this processing is based on Art. 6 (1) b) DS-GVO, according to which the processing is lawful if it is necessary for the performance of a contract to which the data subject is a party or for the performance of pre-contractual measures taken at the request of the data subject. The data processed by the operator is required by the operator to enable you to access and use the website. This is data that must necessarily be processed during the use of a telemedium. Otherwise, you will not be able to access the website.
The log files are evaluated by the operator in anonymised form in order to further improve the website and make it more user-friendly, to find and correct errors more quickly and to control server capacities. For example, it can be traced at what time the website is particularly popular and the operator can provide the corresponding data volume.
The permissibility of this processing is based on Art. 6 (1) f) DS-GVO, according to which the processing is lawful if it is necessary for the protection of the legitimate interests of the controller or a third party, unless such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require the protection of personal data. The legitimate interest of the operator is to provide a website with information and to offer services to its customers and to optimise the operation of the website.
Your IP address will be deleted or anonymised after the end of use. In the case of anonymisation, the IP addresses are changed in such a way that they can no longer be assigned to a specific or determinable or identified or identifiable natural person, or only with a disproportionately large effort in terms of time, cost and labour.
2.2 E-mail on click
In the navigation bar, you have the option of opening an e-mail addressed to the operator with just one click. The e-mail address that is linked to your e-mail programme is automatically used as the sender. If you do not want your e-mail address to be retrieved in this way, you can change this in the settings of your respective e-mail programme.
The operator processes your data to communicate with you and to respond to your message. The permissibility of this processing is based on Art. 6 (1) b) DS-GVO, according to which the processing is lawful if it is necessary for the performance of a contract to which the data subject is party or for the implementation of pre-contractual measures taken at the request of the data subject.
The provision of data is neither legally nor contractually required. However, it is necessary because otherwise the user cannot send a message to the operator.
The personal data processed within the scope of communication will be deleted after the expiry of the statutory retention obligations, unless the person responsible has a legitimate interest in the continued retention. In any case, only those data will continue to be stored that are really absolutely necessary to achieve the corresponding purpose. As far as possible, the personal data will be anonymised.
2.3 Advertising
If you have consented or a legal provision allows it, the operator uses your data for advertising purposes. The permissibility of this processing is based on Art. 6 (1) f) DS-GVO, according to which the processing is lawful if it is necessary to protect the legitimate interests of the controller or a third party and unless the interests or fundamental rights and freedoms of the data subject require the protection of personal data to be overridden. The use of data for advertising purposes constitutes a legitimate interest of the operator within the meaning of Art. 6 (1) f) DS-GVO. The operator relies on actively presenting its services to new and existing customers.
As a customer of the operator, you will regularly receive product recommendations by e-mail based on the products or services you have already ordered. In this way, the operator would like to send you information about its services that might interest you based on your last order or booking.
The legal basis for direct advertising is Section 7 (3) of the German Unfair Competition Act (UWG), according to which unreasonable harassment cannot be assumed in the case of advertising using electronic mail in the cases of direct advertising specified therein. You can object to this use at any time without incurring any costs other than the transmission costs according to the basic rates.
If you no longer wish to receive recommendations or promotional messages, you can object to this at any time. A text message to the operator is sufficient for this purpose. In addition, an unsubscribe link is included in every e-mail.
The personal data processed for the purpose of advertising will be deleted unless the data controller has a legitimate interest in their continued storage. In any case, only those data will continue to be stored that are really absolutely necessary to achieve the corresponding purpose.
2.4 Use of cookies
The operator uses so-called cookies. These are small data packets, usually consisting of letters and numbers, which are stored on a browser when you visit certain websites. The cookies allow the website to recognise your browser, follow you as you browse through various sections of the website and identify you when you return to the website. Cookies do not contain data that identifies you personally, but the information about you stored by the operator can be associated with the data received from and stored in the cookies.
Information that the operator obtains from you through the use of cookies may be used for the following purposes:
- Recognition of the user's computer when visiting the website
- Tracking of the user's browsing activities on the website
- Improving the user-friendliness of the website
- Evaluation of the use of the website
- Operation of the website
- Preventing fraud and improving the security of the website
- Individual design of the website taking into account the needs of the users
Cookies do not cause any damage to a browser. They do not contain viruses and do not allow the operator to spy on you. 2 types of cookies are used:
- Temporary cookies are automatically deleted when you close your browser (session cookies).
- Persistent cookies, on the other hand, have a maximum lifetime of up to 20 days. This type of cookie allows you to be recognised when you return to the website after leaving it.
With the help of the cookies, it is possible for the operator to track your usage behaviour for the above-mentioned purposes and to the corresponding extent. They are also intended to enable you to surf the operator's website in an optimised manner. The operator also collects this data only in anonymised form. The permissibility of this processing is based on Art. 6 (1) f) DS-GVO, according to which the processing is lawful if it is necessary to protect the legitimate interests of the controller or a third party, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data override these interests. The legitimate interest of the operator lies in the optimised presentation of its website. The provision of the data is necessary in order to be able to call up the operator's website without errors. If you do not accept cookies or delete cookies that have already been set, this may lead to functional restrictions of the website.
Temporary cookies are automatically deleted when you close your browser (session cookies). Permanent cookies, on the other hand, have a maximum lifespan of up to 20 days. This type of cookie allows you to be recognised when you return to the website after leaving it.
2.5 Create a customer account
You have the option on the website to create a customer account. Registration is voluntary, as it is also possible to place an order without creating a customer account.
Here you must enter the following information:
- Salutation
- First and last name
- Street
- House number
- Postcode
- Location
- Country
- Phone
The permissibility of the processing is based on Art. 6 (1) b) DS-GVO, according to which the processing is lawful if it is necessary for the performance of a contract to which the data subject is a party or for the implementation of pre-contractual measures taken at the request of the data subject. The registrations are made at the request of the data subject and serve to implement pre-contractual or contractual measures.
The provision of data is mandatory for registration. Without this provision, registration cannot take place.
2.6 Ordering process
If you wish to place an order on the Operator's website, you must provide the following information, even if you do not create a customer account:
- Salutation
- First and last name
- Street
- House number
- Postcode
- Location
- Country
- Phone
The operator processes the data you provide in order to handle the ordering process and the associated contractual relationships. This is data that is absolutely necessary for the aforementioned process. Optional data are marked accordingly. The permissibility of this processing is based on Art. 6 (1) b) DS-GVO, according to which the processing is lawful if it is necessary for the performance of a contract to which the data subject is a party or for the performance of pre-contractual measures which are carried out at the request of the data subject.
The processing of your data for the purpose of the order or booking is the fulfilment of a contract. The data collected by the operator is necessary for the performance of the contract, otherwise the order cannot be carried out. Without providing the data, you cannot place an order with the operator.
2.7 Use of tracking tools
Google Analytics
The operator uses the web analysis service Google Analytics. This uses the cookies described above to collect, for example, information about your operating system, your browser, your IP address, the website you visited previously and the date and time of your visit to the operator's website. The information generated by the cookies about your use of the website will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. If required by law or if third parties process this data on Google's behalf, Google will also pass this information on to these third parties. This use is anonymised or pseudonymised. You can find more information about this directly at Google http://www.google.com/intl/de/privacypolicy.html#information
Google Analytics uses the Double Click DART cookie. You can disable the use of the DART cookie by visiting the privacy policy of Google's advertising network and content advertising network.
When using Google Analytics, no direct personal data is stored, only the internet protocol address. This information is used to automatically recognise you the next time you visit the operator's website and to make navigation easier for you.
You can prevent the installation of cookies by changing the settings of your Internet user program (browser). To do this, you must switch off the storage of cookies in your internet browser. For more information, please refer to the user instructions of your browser.
The permissibility of this processing is based on Art. 6 (1) a) DS-GVO, according to which the processing is permissible if the data subject has given his/her consent to the processing of personal data concerning him/her for one or more specific purposes.
The personal data collected in the context of the use of tracking tools will be deleted unless the controller has a legitimate interest in their continued retention. In any case, only those data will continue to be stored that are really absolutely necessary to achieve the corresponding purpose. As far as possible, the personal data will be anonymised.
2.8 Google Maps
The operator uses the map service Google Maps. This is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Through its use, information on the use of the website (for example, date and time of access, IP address, etc.) is transmitted to Google servers in the USA and stored. The data is used by Google for the purposes of advertising, market research and/or the needs-based design of its website. This may also involve a link to your user account, provided you are logged in there. If you do not wish to do this, you must log out before use. Google's terms of use and privacy policy apply. If you deactivate or block Java script in your browser settings, you can prevent Google Maps from running.
The operator uses Google Maps to enable you to use the interactive maps for route finding. The permissibility of this processing is based on Art. 6 (1) f) DS-GVO, according to which the processing is lawful if it is necessary to protect the legitimate interests of the controller or a third party and unless the interests or fundamental rights and freedoms of the data subject require the protection of personal data. The use of data for the purpose of making the maps available for route finding constitutes a legitimate interest of the operator within the meaning of Art. 6 (1) f) DS-GVO. This facilitates access to the operator's place of business.
The permissibility of the processing by Google is based on Art. 6 (1) a DS-GVO, according to which the processing is permissible if the data subject has given his/her consent to the processing of personal data relating to him/her for one or more specific purposes. The processing of the data takes place for the purposes stated in the privacy policy and terms of use. Consent can be given when clicking on the service.
The provision of the data is neither required by law nor necessary for the conclusion of a contract. Failure to provide the data will result in you not being able to use the function.
The operator does not store any personal data via the integration of Google Maps. The personal data collected by Google will be deleted unless the responsible party has a legitimate interest in its continued storage. In any case, only those data will continue to be stored that are really absolutely necessary to achieve the corresponding purpose. As far as possible, personal data will be anonymised. The data will be stored by Google in accordance with its own data protection regulations. Further information on this can be found in Google's privacy policy and terms of use.
2.9 YouTube
We have embedded YouTube videos on our website. This service is operated by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. This service is used on our website in extended data protection mode. This means that information on the use of the website (for example, date and time of access, IP address, etc.) is only transmitted to Google servers in the USA and stored when you click on the videos. The data will be used by Google for the purposes of advertising, market research and/or demand-oriented design of its website. This may also involve a link to your user account, provided you are logged in there. If you do not wish to do this, you must log out before use. Google's terms of use and privacy policy apply.
The operator uses YouTube videos to provide you with videos on various topics. The permissibility of this processing is based on Art. 6 (1) f) DS-GVO, according to which the processing is lawful if it is necessary for the purposes of protecting the legitimate interests of the controller or a third party and provided that the interests or fundamental rights and freedoms of the data subject which require the protection of personal data are not overridden. The use of data for the purposes of making videos available for illustration constitutes a legitimate interest of the operator within the meaning of Art. 6 (1) f) DS-GVO.
The permissibility of the processing by Google is based on Art. 6 (1) a DS-GVO, according to which the processing is permissible if the data subject has given his/her consent to the processing of personal data relating to him/her for one or more specific purposes. The processing of the data takes place for the purposes stated in the privacy policy and terms of use. Consent can be given when clicking on the service.
The provision of the data is neither required by law nor necessary for the conclusion of a contract. Failure to provide the data will result in you not being able to use the function.
The operator does not store any personal data via the integration of YouTube. The personal data collected from YouTube is deleted unless the responsible party has a legitimate interest in its continued storage. In any case, only those data will continue to be stored that are really absolutely necessary to achieve the corresponding purpose. As far as possible, personal data will be anonymised. The data will be stored by Google in accordance with its own data protection regulations. Further information on this can be found in Google's privacy policy and terms of use.
- Right to information, correction, deletion, restriction, objection and data portability
3.1 Right to information (Art. 15 DS-GVO)
Upon request, the operator will provide you with information on whether it is processing data relating to you. The operator will make every effort to process requests for information quickly.
3.2 Right of rectification (Art. 16 DS-GVO)
You have the right to obtain from the controller the rectification of any inaccurate personal data concerning you without undue delay.
3.3 Right to erasure (Art. 17 DS-GVO)
You have the right to demand from the operator that personal data concerning you be deleted without delay, and the operator is obliged to delete personal data without delay if one of the reasons stated in Art. 17 (1) a)-f) DS-GVO applies.
3.4 Right to restriction (Art. 18 DS-GVO)
You have the right to demand the restriction of processing from the operator if one of the conditions of Art. 18 (1) a)-d) DS-GVO is met.
3.5 Right of objection (Art. 21 DS-GVO)
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out on the basis of Art. 6 (1) e) or f) DS-GVO; this also applies to profiling based on these provisions. The operator shall no longer process your personal data unless it can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is related to such direct marketing.
You have the right to object, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) of the GDPR, unless the processing is necessary for the performance of a task carried out in the public interest.
For your message, please use the contact address given in the imprint.
3.6 Right to data portability (Art. 20 DS-GVO)